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Built on Experience. Focused on Strategy. Trusted by Boards.

Led by Helen Moore, an authentic, straight-talking and accomplished Executive and Non-Executive Director, Moore About Homes helps businesses and boards strengthen their market position, improve operational resilience and unlock purposeful growth.  

With extensive experience across the housebuilding, construction, and housing-related sectors, Helen supports organisations in sharpening their strategy, strengthening governance, and building strong teams and stakeholder relationships. Moore About Homes offers practical support across six areas: vision and business strategy, independent challenge and insight, stakeholder engagement, leadership mentoring, market positioning and solving complex business challenges; thereby helping leaders and boards turn ambition into action and ideas into impact.

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Who Moore About Homes Supports

  • Supporting boards and senior teams to sharpen strategy, through independent oversight and practical reviews that support strong decision-making and long-term success.

  • Helping organisations stand out by strengthening governance and risk management, providing strategic insight and shaping product optimisation and customer focused strategies, to create differentiation in competitive markets.

  • Advising housing-related businesses on strategy, operational efficiency, customer focus and stakeholder engagement to deliver strong commercial and operational performance and build trusted relationships with stakeholders.

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Consultancy Services

Strategic Business Advisory

Helping organisations refine their vision, optimise operations and position themselves for sustainable growth, expertise in governance, compliance, stakeholder engagement and business transformation.

Stakeholder Engagement & Industry Insights

Advising on political, governmental, and industry relations to strengthen business positioning.

Growth & Market Positioning

Helping businesses differentiate through product innovation and customer-centric strategies.

Governance & Compliance Support

Ensuring businesses meet regulatory requirements while maintaining strong corporate governance and risk management.

Leadership Mentoring & Team Development

Supporting management teams in building high-performance cultures and effective leadership strategies.

Project-Based Consultancy & Troubleshooting

Providing hands-on expertise to resolve complex business challenges, improve efficiency and drive innovation. 

Customer Experience & Brand Strategy

Helping businesses differentiate through customer-focused solutions, product development, and brand positioning.

  • Helen brought a level of strategic clarity and industry insight that fundamentally changed how we approached our growth plans. Her ability to challenge assumptions while offering practical, actionable advice helped us streamline operations, improve investor confidence, and sharpen our customer proposition. She is a rare combination of straight-talking pragmatism and deep sector expertise — truly transformational for our business

    Private Equity-Backed Housing Developer
    Managing Director

  • Working with Helen was a turning point for our leadership team. Her experience in both governance and customer strategy was invaluable, and she quickly became a trusted advisor. From board mentoring to repositioning our product offer, her involvement has improved our agility and market differentiation. Helen doesn’t just consult – she partners, leads and delivers.

    Housing Association
    Chief Executive

  • Helen's consultancy delivered more than we expected – not just a strategic review, but a comprehensive roadmap for growth grounded in customer need, operational rigour and brand impact. Her style is refreshingly candid, yet collaborative. She’s helped us elevate our governance, engage more meaningfully with stakeholders, and align our leadership team behind a clear vision.

    National Housebuilder
    Group Director of Strategy

Logo with the words "City & Country" in black text on a white background.
Coutnrysde Homes logo, featuring a symmetrical black geometric design above the words 'COUNTRYSIDE HOMES' in black uppercase and lowercase letters on a white background.
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Trusted by

Black and white logo with a crest featuring a lion, oak leaves, and a key, surrounded by the text 'CREST NICHOLSON 1963' and the company name 'CREST NICHOLSON' below.
Logo of Orbit Homes with a stylized house graphic and the words 'orbit homes' in lowercase.

Contact Us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!

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